At Eye Candy, we believe that everyone is an influencer, and all your treasure lies beneath your hat.

I changed employers a few times before I realized that I was only changing hats. 

I realized that it wasn’t a matter of changing companies. I had outgrown the role.

I felt like I was a square peg trying to fit in a round hole. 

It felt like trying to fit Cinderella’s slipper on a foot several sizes too big.

I felt like I was running a marathon on a hamster wheel. It was exhausting and had started to take a toll on my health.

My thoughts of entrepreneurship began when I turned down an opportunity to earn 250K annually for what I would have once considered my dream job. 

Long story short, as a mom I wasn’t willing to sacrifice time with my young daughter to meet the 75% travel requirements.

After that, I found myself reflecting on ways that I could use my talents and experiences to make the greatest impact.

I also found myself asking lots of “What if” questions like…

“What if anything less than a stunning online presence that communicates the value that you have to offer is a missed opportunity?”, 

and 

“What if I could help people and companies target missed opportunities so that they could stop leaving money on the table?” and many more…

And then it happened, while on a phone call with a friend, I lightheartedly stated that we are all Eye Candy in context with how I believe that “We are all unique, one of a kind, beautiful, talented, authentic, masterpieces made by God”.

In September 2018, Eye Candy Fernandina Beach LLC was formed in the state of Florida. 

For our logo, I chose the DNA double helix scaled to resemble a piece of candy representing uniqueness. 

The following year, I realized that it was time to get off the hamster wheel. 

It was in that moment that I felt like I could relate to the Leap of Faith scene that happens in “Spiderman: Into the Spider-Verse” when Miles determinedly suits up and goes to the top of a skyscraper before making his big jump.

In May 2019, I took a bold step and departed from my corporate career. For over 15 years, I had the privilege of working with multi-million and multi-billion dollar enterprises, consistently surpassing their revenue and profit targets—a task that had become almost innate to me. 

I realize that every step and experience leading up to this moment and every step after that was in preparation for what’s next. 

So what is next?

I think that this quote says it best, ” Those who know do, those that understand teach.”~Aristotle 

Imagine attracting over 3 million viewers to a temporary website, captivating their attention and sparking their curiosity. 

And after that having companies line up like dominoes requesting strategic collaborations that would make 3 million seem like a microscopic number. 

It’s an incredible achievement, right? 

But what if there’s a missed opportunity within those numbers? 

What if pretty pictures are just the tip of the iceberg?

At Eye Candy, we know the challenges that entrepreneurs, leaders, and influencers face when it comes to attracting, engaging, and monetizing their target audience. 

By identifying additional revenue streams, fostering strategic collaborations, and implementing innovative solutions, we’ll position you to lead the way.

But it’s not just about delivering outstanding marketing solutions. It’s about shaping the future by creating million dollar memories. 

Our personalized training and skill development programs are designed to equip you with the tools you need to cut through the noise and showcase your style.

Don’t settle for leaving money on the table – let’s target those missed opportunities together. 

That’s why we’re here, to meet you where you are and guide you on the path to where you want to go, all while adding the value you need at each step of your success journey.